No matter what type of success you are trying to achieve, you have to be radical! Take a risk! Don't play it safe.
Learn from my mistakes. Playing it safe has never, EVER, reaped a great reward for me. Safe has always pretty much landed me not much further than I was before I took the leap.
If you are considering leaping towards success, lift yourself up off the ground to get to a side different from the one you are standing on. LEAP BIG! You might as well, put your all into it, run as fast as you can, and leap with all your might!
When I'm coaching people to pitch, I'm thinking, "How can they be so radical in their approach...what's the biggest leap they can take... how can they oversell this idea so much that the person on the other end has no choice but to say, 'Yes, let's meet,' or 'Who else have you pitches this too?'" Because they want first dibs on your goodness.
I can sense the uneasiness when I make suggestions for my clients to sell themselves 100x bigger, or be 100x bolder in their approach. I can sense they think it's too much. And my response is always, "How many other people are playing it as safe as you are right now? Does this safe action get you much closer to your goal? HOW BAD DO YOU WANT THIS?
You have to ask yourself, "DO I WANT TO DO THE SAME THINGS EVERYONE ARE DOING? Or DO I WANT TO STAND OUT; BE VISIBLE? GET SEEN?
The choice is always yours...choose wisely!
Take a risk 100x bigger than the one you are choosing to right now.