THE PITCH 101

Are you developing a project? How are you preparing your materials? Here are my quick rules to what you should prepare and the differences.

I believe a pitch bible should be prepared for all projects. It helps with the development phases.

If creating a series, you need a series bible.

If creating a film, you need to write a treatment first, and create a look book.

Either way, you should also create a one sheet or a sell sheet. Then you will be prepared to pitch.

What are the differences between a bible and a look-book?

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